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NZ Export value down last year
The value of exports has fallen over the past year. Exported goods fell $94 million in November 2012, compared with November 2011. Statistics New Zealand industry and labour statistics manager Louise...
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Exporting pays dividends for Kiwi firms
Kiwi companies that export had a bigger jump in revenue last year than those trading locally. According to a study by global workplace provider Regus, 65 per cent of New Zealand businesses exporting...
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Economist predicts exporters to face tough year
It is clear that New Zealand exporters are going to face a tough year. It is even more important that they consider how their internet infrastructure is used to drive brand awareness into their chosen...
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How to Export through Online Sales
A very interesting article in The Guardian about the increasing number of smaller UK companies that are finding export success via online. Website Freelancer.co.uk analysed 2,200 small businesses in...
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Tips on Writing a Business Plan
A lot of SMB’s don’t understand why they need a formal business plan. In this article from The Guardian, there are 10 top tips as to why any SMB will benefit. The post Tips on Writing a Business Plan...
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5 Reasons SMBs Should Focus on Search, Not Social for Customer Acquisition
As an SMB you often have limited budget and limited resources to allocate to SEO. Here is a short article from Search Engine Watch that offers a view that could work for those companies that want to...
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How to Make Video a Successful Part of Your Content Marketing Strategy
So few companies understand the power of incorporating video into their content marketing strategy. Here is a good article from Search Engine Watch that explains why you should. When developing your...
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Australia’s $1bn innovation plan to benefit Australian exports
News from Austrade on Australia’s $1billion plan to improve the competitiveness of industry and access to international markets. The Australian Government has unveiled a $1 billion program to support...
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Ebay helping to reduce cost of exporting
Here is a very interesting article about how using ebay can reduce the cost of exporting. Once upon a time I worked with an immensely talented businessman who directed the production of a multiple...
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4 straightforward tips for companies who want to consider exporting
One way to find more customers is to expand the geographic market you are targeting. Have you considered selling overseas? It can be a great way to grow sales, but doing business with another culture...
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How your rural export business can compete online
Article from Paul Ryan from FatCow.com.au Many rural businesses who export their products online need to compete with hundreds of other businesses all over the world to attract customers and sell their...
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